Best PMM Resources 2023

Are you thinking of becoming a PMM? ⭐️

I’ve been getting a lot of questions lately about becoming a PMM - and the best resources to onboard - nothing makes me happier! Here are my top resources! 💡

Community:

Women in Product Marketing podcast 🎙️ — Listen to top women in product marketing talk about their careers, challenges, and successes.

Sharebird 🐦 — Connect with other PMMs and ask them questions.

Reforge 💡 — Take my product marketing course, now on demand and available with your subscription!

Product Marketing Community 🔗 — Join the community and get access to events and content.

Product Marketing Alliance ⭐️ — Become a certified PMM and learn from the best.

Books:

My book! The Pocket Guide to Product Launches 💥 — Learn how to launch products that succeed.

Product Marketing Debunked 🕵️‍♀️ — Get the real scoop on what it takes to be a PMM from PMM legend Yasmeen (Roxanne) Turayhi .

Obviously Awesome 🤩 — Learn how to position your product in a way that stands out with the acclaimed book by April Dunford.

Any books by David Aaker 👓 — The OG of branding and positioning.

Play Bigger 🚀 — How to create a category-defining product.

Making Movies by Sidney Lumet 🎥 — A surprising guide to making movies, which is IMO a perfect parallel to product marketing.

I hope this helps! If you have any other questions or ideas, let me know.